Terms of Service

How we work together.

These terms are between you and COACHAI LTD, trading as Studio 48 (registered in England & Wales, company no. 16867415). Last updated 22 September 2026.

They cover use of this website, enquiries, design-and-build work, and the Care plan that follows launch. A signed quote or proposal for a specific project takes priority over this page if the two differ. This is not legal advice, and we are not a law firm.

Using this website

This site is an introduction to our work. Content is provided as a general description of services. Case studies and search figures are about those named projects; they are not a promise of the same result for you.

Please do not misuse the site (for example by attempting to break it, scrape it aggressively, or present our design as your own). Links to client sites and third-party products are outside our control.

Enquiries are not a contract

Sending the contact form or an email is a request for a conversation, not an order. We will usually reply within one working day, but that is an aim, not a guaranteed service level.

A contract for paid work starts when we both agree a written quote or proposal (including by email) and you ask us to proceed. Quotes are valid for 30 days unless the quote says otherwise. Payment amounts, timeline and scope for a build are those in the quote — not a generic package on this site if we have scoped something different.

Project work

You are responsible for providing content, access and decisions in a reasonable time. Delays in those usually delay the launch; we will say so rather than silently slipping.

Unless a quote says otherwise, once invoices for a project are paid in full you may use the bespoke design and code we produced for that project in your business. We may show the work in our portfolio and proposals. Third-party fonts, libraries, stock imagery and tools stay under their own licences — we will not pretend we can re-licence those to you beyond what those vendors allow.

After launch we will fix defects we introduced, reported within 30 days, as part of the original fee. New pages, redesigns, new features and issues caused by your changes, third-party services, or content you supplied are outside that and are quoted or handled under the Care plan.

Care plan (hosting retainer)

The Care plan is the standard ongoing relationship after a Studio 48 site is signed off and goes live. The fee is the monthly amount published on this website at the time you start (or as later agreed by email). It is billed in advance. It is not a fourth build package — it is what happens next.

After go-live you move onto Care unless we have explicitly agreed otherwise in writing. Self-hosting, or handing the site over for you to run, is an exception rather than the default, and we will only do it if we have both agreed that in the quote or by email.

While the plan is active, we will reasonably:

  • Host the site (typically on Vercel) and keep TLS certificates in place.
  • Include domain registration or renewal when we hold the domain for you. If you already own the domain, you remain the registrant; we only manage DNS as agreed.
  • Apply routine platform and dependency updates we judge appropriate. This is not a same-day patch SLA for every published vulnerability.
  • Keep backups we can restore from in ordinary circumstances. This is not a formal disaster-recovery contract or a guarantee against all data loss.
  • Monitor whether the site responds and look into outages we are notified of during UK working days.
  • Make reasonable content amends — small copy or image swaps that do not need new design or development. New pages, redesigns, features and integrations are quoted separately.
  • Be available for support by email, without a ticket queue. We aim to reply within one working day.

We do not promise a particular uptime percentage, search ranking, traffic volume, or Core Web Vitals score. Hosting, DNS, registrars and certificate authorities can fail for reasons outside our control. We are a small studio looking after brochure and marketing sites — not an enterprise hosting company.

Either of us can end the Care plan by email on 30 days' notice. After it ends, hosting on our account stops. We will, for a reasonable period, help you take a copy of the site and transfer the domain. Ongoing hosting, domain fees and updates then become yours (or another provider's). Unused time in a paid month is not refunded unless we agree otherwise, or UK consumer law requires it.

What we do not claim

We do not hold out ISO, Cyber Essentials, or similar certifications on this site. We do not warrant that the site we build for you will be unique against the whole internet — only that we will not knowingly copy another client's bespoke work. We do not guarantee Google rankings or a specific commercial return.

Liability

We provide our work and the Care plan with reasonable care and skill. Our total liability for a project is limited to the fees you paid us for that project. For the Care plan it is limited to the Care plan fees you paid in the 12 months before the claim. We are not liable for lost profits, lost data, or indirect or consequential loss.

Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud, or for any other liability that UK law does not allow us to limit. If you are a consumer, your statutory rights under the Consumer Rights Act 2015 are unaffected.

Changes

We may update this page. The date at the top is the current version. If a change would materially affect an active Care plan, we will email the address we have on file.

Governing law

These terms are governed by the law of England and Wales. The courts of England and Wales have exclusive jurisdiction, except that consumers may also bring a claim in the courts of their UK home nation where the law allows.

Contact

COACHAI LTD, trading as Studio 48, registered in England & Wales, company no. 16867415. Ashford, Kent. Questions go to hello@studio48web.dev.

Related: Privacy Policy.